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RickLake

Articles and Media
Insights and strategies to help you navigate change, engage investors, and stay ahead in the alternatives space.


7 AI Prompt Archetypes for Financial Advisor and Client Success
Two advisors. Same AI tool. One drafts quarterly client reviews in 30 minutes with exceptional personalization. The other struggles for hours and produces generic results. The difference? Prompting mastery.

Rick Lake, CAIA, CETF, CBDA
Dec 11, 20251 min read


$10 Trillion in Retirement Assets are Opening to Alternatives: What Advisors Must Do Now
Private markets, real estate, even digital assets – all moving from Wall Street to workplace retirement accounts. That’s not just a policy shift. It’s a wake-up call. And one that puts advisors squarely at the center of the conversation.

Rick Lake, CAIA, CETF, CBDA
Sep 9, 20251 min read


The Tariff Tantrum Was Just the Start: Why Diversification Still Matters
This isn’t theoretical. The “Tariff Tantrum”—a sharp selloff sparked by rising trade tensions—was a vivid example of how quickly markets can change. Such events compel advisors and investors to revisit portfolio construction.

Rick Lake, CAIA, CETF, CBDA
May 27, 20251 min read


Can Advisors Boost Portfolio Resilience with Global Macro Strategies in 2025?
This “Tariff Tantrum” is shaking investor confidence and making it painfully clear: portfolios built on outdated diversification models may not hold up in today’s environment.

Rick Lake, CAIA, CETF, CBDA
Apr 18, 20251 min read
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